The wholefood industry has quite a few imaginatively named manufacturers of equally imaginatively conceived products. This month we’re spotlighting My Magic Mud, started up by entrepreneur Jessica Armand, whose consuming interest in gentle, natural oral wellness led her on an exploration of effective traditional, recently under-utilized remedies and emollients.

My Magic Mud is the forerunner in the field of activated charcoal research for oral hygiene.   

We’re featuring My Magic Mud Activated Charcoal Tooth Powder, containing calcium bentonite clay, hence the mud reference, and Turmeric and Mint Tooth Powder.

Available at Lindo’s Family Foods, Warwick only.

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